FLUXCAP.AI
Video ads for health, beauty and fitness brands.
Delivered weekly.
Turn your footage into ready-to-run video ads. AI-assisted editing, refined and reviewed by an experienced performance editor.
30 minutes with Paul. Bring a video and we'll edit it into a finished ad. Free.
FEATURED WORK · National COSMETIC SURGERY CHAIN
Creative experience across Beachbody, Sono Bello, Zumba, GNC and Guthy-Renker
SELECTED WORK
See the thinking. Watch the work.
Performance-focused creative across health, beauty and fitness.
FLABOCCE · 4,493 PURCHASES
Think you'll play once?
Calls out the doubt before the buyer can.
DR. K · FACIAL PLASTIC SURGERY
Will my facelift look natural?
The doctor answers the question every patient asks.
LIVE CONSCIOUS · CLIENT-NAMED WINNER
Collagen types you're missing
Teaches something new in the first line.
30 years
in the edit bay.
Meet Paul Morrell. The experience behind the edit.
Founder of Flux Cap. Nine years producing and editing at Beachbody, then a career shaping performance creative for brands that help people transform their lives.
Credits include Flux Cap client work and Paul's earlier career, including nine years at Beachbody
MORE WORK, BY CATEGORY
SURGEONS AND CLINICS
SUPPLEMENTS
FITNESS
BEAUTY AND PERSONAL CARE
COFFEE
GAMES
TAP A NAME TO SEE UP TO THREE OF THEIR ADS
IN COLLABORATION WITH DENTSU · SCALE MEDIA · BUILT TO SCALE
THE WEEKLY CONTENT WORKFLOW
Your footage in.
Finished videos out.
A clear process, with experienced people behind every edit.
01
Plan your content
On the Weekly Content plan, we send a filming brief so you know what to capture.
02
Film and upload
Record on your phone or send existing footage. We take it from there.
03
We edit and refine
AI assists the edit. An experienced performance editor shapes and reviews the work.
04
Review and receive
Share your feedback and receive your finished videos on the agreed schedule.
Already have footage? The Video Editing plan starts with your upload. Scope and revisions are agreed before kickoff.
Four steps, every week.
Brief
One page: the idea, what it tests, how to shoot it.
Upload
The creator shoots on her phone. Raw clips land in our library.
Edit
Our editor cuts it in Premiere: hook, story, results, captions.
Ad
The finished ad goes live. The numbers feed next week’s brief.
Already have footage? The Video Editing plan starts with your upload. Scope and revisions are agreed before kickoff.
Brief
One page: the idea, what it tests, and how to shoot it. The creator gets it, then shoots.
Upload
Three hooks, two takes each, then the body read. Eight raw clips land in our library, uncut.
Edit
Our editor cuts it in Premiere: her best hook, the body read, real results, captions, music, end card.
Ad
The finished ad, as it ran. Press play.
PLANS AND PRICING
Choose the support you need.
Editing, weekly content, or content with paid media support.
Video Editing
From $3,000 / month
For teams that already have footage and direct their own content.
FINISHED VIDEOS
10+ per week
FILMING BRIEFS
Not included. You send the footage
EDITING
Performance trained human editor
STRATEGY
Not included
PAID MEDIA
Not included
| Weekly Content | CONTENT + DIRECTION |
Weekly Content
From $5,000 / month
For brands that need a steady content pipeline.
FINISHED VIDEOS
10+ per week
FILMING BRIEFS
Every week
EDITING
Performance trained human editor
STRATEGY
AI-assisted, with human review on every brief
PAID MEDIA
Not included
Content + Paid Media
Custom quote
For teams that want creative and campaign support.
FINISHED VIDEOS
Customized to your needs
FILMING BRIEFS
Customized to your needs
EDITING
Customized to your needs
STRATEGY
Customized to your needs
PAID MEDIA
Paid media and HIPAA-compliant CRM management, including GoHighLevel
WHO IT IS FOR
Built for brands with a story to tell.
Health, beauty, fitness, wellness, supplements, and aesthetic practices that need ongoing video content.
You have footage, or can film it
You need content consistently
You value human creative judgment
COMMON QUESTIONS
Before we get started.
Is this just AI?
No. AI assists production. An experienced performance editor refines and reviews every video.
Who films the footage?
You do, usually on your phone. Weekly Content includes filming briefs. Video Editing is for footage you already have.
What is included in my quote?
Your proposal sets out video quantities, formats, revisions, turnaround and commitment, plus any additional media, software or setup costs.
Which plan should I choose?
Tell us what you have and what you need. We'll help you choose the right level of support.
How fast can we start?
Days, not months. Once your account is set up, footage can start moving that week.
FREE EDIT
Let's plan your next videos.
Book 30 minutes with Paul. Bring a video you already have and we'll edit it into a finished ad, free. Then we talk through your goals and the right plan.
A free edit of a video you bring
Explore creative opportunities
Discuss scope and next steps
Book a call with Paul
30 minutes. Bring a video if you have one, and we'll edit it into a finished ad. Free.
No footage yet? Book anyway.
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